Pete McMurray Show

🎅 Only 20% of shoppers think stores should wait until after Thanksgiving for holiday decor and music 🎄 That means 80% of us are totally fine with Mariah Carey’s “All I Want for Christmas” echoing through Target in mid-October 🎶

Episode Notes

🎅 Only 20% of shoppers think stores should wait until after Thanksgiving for holiday decor and music 

🎄 That means 80% of us are totally fine with Mariah Carey’s “All I Want for Christmas” echoing through Target in mid-October 🎶

(41%) said stores’ holiday ambiance prompted them to spend more time in stores,  it’s called “dwell time”
-Retailers are “trying to get there first before each of their competitors 
-And, they’re expanding the season from two months to four months to dial up the dollars during the holiday season