Pete McMurray Show

Swipe right for friends. Yep, 'friend apps' are here!

Episode Notes

Bumble and Match Group, which owns Tinder, are exploring the “friend zone” with apps designed for platonic connections, tapping into a growing trend that could redefine how people connect

'Bumble For Friends', launched in July last year, now has 730,000 monthly active users

Building on this success, Bumble recently acquired Geneva, a platform focused on group-based interest communities

Would you use a 'friend app'